Platform Components (Karsa, Ava, Sutra, Astra, Netra)

The AVO platform runs across five named engines: Karsa (measurement — AS, pAS, ASg, VS, Focus, PB, Probe, PI), Ava (intelligence — Cards, Account Insights, Content Engine, IKL), Sutra (data proxy — mediates between the client portal and the engines, handling access control, billing, and multi-tenancy), Astra (the client portal — the interface partners deploy for their clients), and Netra (the Pixel tracking engine). Two internal consoles also exist: Artha (ops console for the Avonetiq team) and Shastra (engineer console for calibration and diagnostics). Samhita handles data acquisition — seeding industry domains and running synthetic probes to build IKL coverage.