Vocabulary ›
Section F · Adjacent and Distinguished From §2.3
AEO (Answer Engine Optimization)
The tactical specialty addressing extractive answer features — featured snippets, knowledge panels, AI Overviews, voice-assistant responses. Tactics include schema markup for snippet eligibility, FAQ content design, and direct-answer formatting. Note on usage: the term is contested; some sources use AEO to mean Agent Engine Optimization (schema-driven readiness for autonomous AI agents), while the mainstream definition is Answer Engine Optimization. AVO adopts the mainstream definition. Difference from AVO: tactical, single-surface.